We Make It Work, LLC is built on 35+ years of being in the room — at the networks, the agencies, the buying desks — and building relationships that actually open doors.
John spent 13 years as a Senior Account Executive at NBCUniversal (2007–2020), with earlier roles at Cox Media and NBC. He ran platform integrations at Hudson MX (2021–23) and national accounts at eComSystems (2023–25).
WMIWL combines those decades of media industry relationships with AI-powered execution to deliver at a fraction of what legacy agencies charge. No bloated teams. No mystery retainers. Results in days.
Based in Brookhaven, Atlanta, GA. Serving the Eastern USA.
Every strategy starts with who we know, not just what the algorithm says. 20+ years of Eastern USA connections is the unfair advantage we bring to every client.
We use AI to do the work of a 10-person agency team. Faster turnarounds, lower prices, output that doesn't look like it came from a template.
No open-ended retainers. No surprise invoices. Every engagement has a defined deliverable, a fixed price, and a deadline.
We tell you what we'd do, what we wouldn't do, and why. If a service doesn't fit your situation, we'll say so before you pay a dollar.